You were a show-stopper at the Apple Keynote. What’s your next move?Dazzle the world with a show-stopping interactive retail display.
Anki Drive
Best Buy Endcap
CHALLENGES
Introduce the world to an all-new product that reinvents how people play through robotics
Appeal to a very broad targeted market
Educate the consumer about how Anki Drive works
Accommodate a large volume of product, adaptable and easily updatable
SOLUTIONS
Created a multi-media display to introduce consumers to all aspects of the world of Anki Drive
Exciting and updatable video content on LCD screen
Brought together multiple materials and technologies in a concentrated display area
LCD screen, sound, motion sensor, backlighting, and product showcasing as well as product storage
RESULTS
Shipped with zero damage and zero returns
The Anki Drive product launch was a great success
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